Powering Lioness Pride

In three weeks, we had to create a film to grow support for the Lionesses ahead of the Women’s 2019 World Cup. We also needed to inspire and empower the next generation of female footballers.

Solution

We poured through hundreds of hours of archive footage to create an emotive call-to-arms for the Lionesses. Combining powerful moments with voiceovers from female fans, our team showcased the relatable, friendly personalities of the team. Their energy and passion are infectious, making them natural role models for younger athletes. All we had to do was capture their story in the right way.

Results

  • 3.1mil views in 48 hours
  • 46,003 active engagements
  • One happy client

Storyman were a real treat to work with. Creative, collaborative and composed from start to finish. With a short timeframe and tall order – to inspire the nation to get behind our Lionesses – the end result set the perfect tone for a summer of success both on and off the pitch. – The F.A.